Keynote by James Cook: Aligned, Resilient and Scalable – how culture impacts performance

The world of startups is chaotic. Teams must act fast with limited resources. Decisions need to be made quickly and with incomplete information. Conditions are unpredictable, and the stakes are high.

Culture determines a company’s long-term and consistent level of performance. It influences how its people operate on a daily basis. It informs everything – from strategy and decision-making through to recruitment and sales.

A high-performance culture starts with you. It can be crafted and curated. The right culture will propel a company to success and help it adapt to and overcome setbacks.

Look after your culture, and your culture will look after you.

In “Aligned, Resilient and Scalable”, James Cook from Next Level takes us through the principles and pillars of a high-performance culture to help your startup get aligned, resilient and scalable.

* A £5 voucher towards lunch at Edenwood Place is included in the ticket price.